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Bing Ads - 11 Surprising Reasons Why You Should Use Microsoft Advertising!

When it comes to PPC (pay-per-click) advertising, one immediately thinks of Google Ads. One often forgets that Google is not the only search engine in the wide world of the Internet. So what about search engine rival Bing? For whom is advertising on the lesser-known platform worthwhile? And does it offer enough reach, targeting options and conversions?

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