Case Study: SWISSpur | R17 Ventures - Digital Performance Agency

CLIENT REVIEW

"Before R17, I was only running ads on Google. Since they took over we are omnipresent on social media as well and have been able to increase our online-sales exponentially."

Michael JanzikCEO, SWISSpur Schlafkomfort AG

After the start of SWISSpur's performance marketing partnership with R17 Ventures, it was clear that the big leverage for growth was in paid social, particularly Meta. This saw R17 ramping up Facebook Ads, which not only presented new customers, but also offered an additional avenue for retargeting traffic from Google Ads and Taboola. We built out acquisition strategies for the two core collections: mattresses and luxury beds. Eventually, we could double the revenue on a year-to-year basis. After the first year we expanded our partnership and built a new e-commerce platform on Shopify, which included a highlight feature that allows consumers to individually customise their own luxury beds.